Unsought Products

Unsought Goods are goods that the consumer does not know about or does not normally think of buying. Purchases of unsought goods may arise due to danger or the fear of danger. These could be common products that haven't seen as common purchases, or could be newly developed products.

HOW WE HELP

OMNICHANNEL MARKETING.

EXPERT STRATEGY.

Rami Consulting Group works with companies to help drive more targeted traffic to digital websites. We are able to achieve positive results based on a combination of marketing techniques based on customized buyer persona & targeting and advanced targeting & retargeting techniques. We also help small to medium sized companies find who target customers are, and walking them through the educational & transactional process.


Rami Consulting Group also specializes in working directly with companies that have products that are considered to be unsought & not common.

Our Newest Retargeting & Matching Capabilities

November 4, 2024
In today’s fast-paced digital environment, companies are looking for smarter ways to capture and convert high-intent prospects. Rami Consulting Group has risen to this challenge, introducing innovative retargeting and matching capabilities that streamline and elevate the entire sales process. By leveraging over 10 intent data sources, artificial intelligence, and robust automation, Rami Consulting Group delivers a comprehensive, unified workflow designed to scale prospecting, personalize outreach, and maximize engagement.

Bringing Marketing Technology to Blue-Collar Industries: A New Era of Growth

November 4, 2024
Blue-collar industries, like commercial roofing and commercial truck repair, have traditionally relied on word-of-mouth referrals, long-standing client relationships, and boots-on-the-ground sales efforts. However, the landscape is changing. As digital transformation continues to redefine every sector, companies in these fields are increasingly exploring how marketing technology (MarTech) can drive business growth and create new opportunities.

5 Innovative Ways Rami Consulting Group Utilizes AI to Enhance SEO & Advertising

By Archal Rami • March 17, 2024
In the dynamic world of digital marketing, staying ahead of the curve is essential for success. Rami Consulting Group, a marketing agency and consulting firm, aims to use Artificial Intelligence (AI) on behalf of our clients to revolutionize Search Engine Optimization (SEO) and advertising strategies. By leveraging AI technologies & integrations, Rami Consulting Group has unlocked new avenues for driving traffic, using marketing budgets more efficiently, increasing conversions, and maximizing ROI. Here are five innovative ways we are using AI to enhance SEO and advertising:
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WHAT WE DO

Rami Consulting Group provides a wide array of solutions to help improve and scale digital and traditional marketing performance, solve operational challenges, and help to build a sustainable growth spark from a business's specialties.

Rami Consulting Group works with companies of all sizes to develop, refine, & implement a strong digital strategy that efficiently reaches targeted customer profiles. 


When working with Rami Consulting Group, we take a consultative approach with all of our campaigns using the experience of our consultants and the creatives of our designers to convert in order to have an efficient marketing campaign. This process starts with developing a targeted customer profile with demographics & psychographics each filtered into what we are currently able to target without restrictions. 


After we combine experience from clients before, and develop creatives with your competitive edge, resulting in successful campaigns with select targeting. 

Facebook ads are the perfect venue for learning what resonates best with audiences, from format to image style to hashtags to length of copy and tone of voice. With the data gathered during testing, we can better predict what ad content will convert. There are many ad components that are tested to find out what works best for your audience, and with Facebook ads, we can do so at scale. 


We are able to implement these challenges from the get-go with a website that reflects the experience that customers see & feel while experiencing the product leading to a very high satisfaction rate & positive review rate. 


With a brand it's the little things that work the best, we help to develop creatives & campaigns that can convert into direct & measurable sales. 

Rami Consulting Group helps companies develop a strong local brand strategy. We help products look past their logo, slogan, and colors to help create a brand that transitions into a strong customer experience that tells a story.


We are able to implement these challenges from the get-go with a website that reflects the experience that customers see & feel while experiencing the product leading to a very high satisfaction rate & positive review rate. 


With a brand it's the little things that work the best, we help to develop creatives & campaigns that can convert into paying customers. 

Rami Consulting Group helps companies develop, refine, and implement a strong customer journey for customers. 


Having a strong customer journey means identifying each touchpoint that a prospective customer and current customers face and optimize them to develop a business brand, and when appropriate optimize for conversion. 


When you have an unsought product, it is important to have a strong customer journey that can tell a story, and set up recurring customers & subscriptions. 

WHY RAMI CONSULTING GROUP?

Our primary goal is to induce strategic growth with digital & traditional marketing implementation. We are capable of starting marketing campaigns from scratch with website development, advertising creative & persona development to furthering marketing performance to already established campaigns with organic methods as well as well as omnichannel paid advertising.


However, what separates us is that we bring decades of experience to the table with experience consultants that have years of experience in industries, while adding a modern component with our young creative team & partners. This means that when working with our clients we spend less time experimenting & more time solving challenges that produce measurable results. With the help of our very experienced consultants, we are able to help pivot strategy when the market shifts, and adjust without losing your edge.

Consumer Products

Retail Products

Increasing retail product sell through, B2B retail vendor sales, and adjusting products & packaging for consumer trends.

E-Commerce Products

Create strategy to reach customers effectively, lower cost per customer acquisition, create advertising strategies that maximize impressions and lower CPC.

Unsought Products

Newer products require efficient advertising that convert sales and effective consumer education with strong brand & sales strategies.